Marketers from Coke, First Direct and Sky share their marketing moments of 2017
Aedamar Howlett, marketing director, Coca-Cola Great Britain: “As marketers, we know consumers are not one homogenous group and this year ...
Tag: Sky
Sky unveils industry-first loyalty scheme that rewards tenure, not spend
Sky is launching a loyalty scheme, the first in the TV and broadband sector, as it looks to reward some ...
